AI Automation

Your sales team is writing the same emails over and over to prospects who barely respond

AI sales outreach generates hyper-personalised emails referencing each prospect's specific situation, sequences follow-ups automatically, and books meetings — at scale.

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The challenges you're facing

SDRs spending 60% of their day writing and sending emails manually instead of having actual sales conversations

Generic mass email sequences with 2–3% open rates that burn your domain reputation

No systematic follow-up — deals dying because reps forget to chase leads at the right time

Every Prospect Gets a Personalised Email Written Just for Them — at Scale

We build AI outreach systems that research each prospect (LinkedIn, company news, job postings, tech stack), generate a genuinely personalised email referencing their specific situation, sequence 3–5 follow-ups with decreasing cadence, and pause the sequence when the prospect replies. Your SDRs spend their time on conversations, not email writing. Reply rates 3–5× higher than generic sequences.

What you get

1

Sequence Strategy Design

Design the outreach cadence, personalisation data sources, messaging angle, and reply handling logic.

2

AI Personalisation Build

Build the prospect research pipeline and email generation system trained on your best-performing emails.

3

Sequencer Integration

Deploy into your email sequencer (Instantly, Lemlist, Outreach, Salesloft) with reply detection and CRM sync.

4

Optimisation & Reporting

A/B testing of message angles, deliverability monitoring, and weekly performance reporting.

Technologies & tools

OpenAI GPT-4oApollo.ioInstantlyLemlistClayHunter.ioHubSpotSalesforce

Representative Implementation

Composite example based on common implementation patterns and engineering experience — not a specific named customer.

B2B Technology Sales — SDR Team of 6

Before

SDRs sending 50 manually written emails/day with 18% open rate and 1.2% reply rate. 4 hours/day per SDR spent on email writing and personalisation research.

After

AI generates 200 personalised emails/day per SDR. Open rate increased to 41%, reply rate to 6.8%. SDRs spend reclaimed time on discovery calls.

SDR email output 4× higher, qualified meetings booked per SDR up 3.2×, time on email writing down from 4h to 30 min/day

Frequently Asked Questions

Common questions from enterprise and mid-market teams across India and internationally.

Will AI-generated emails actually feel personalised?
Done correctly, yes. We research each prospect using their LinkedIn profile, recent company news, job postings (which reveal tech stack and pain points), and public financial data. The AI generates an email that references specific, verifiable details about their situation — not generic industry platitudes.
Will this damage our email domain reputation?
Only if done incorrectly. We implement proper domain warm-up, sending limits, DKIM/SPF/DMARC authentication, and inbox rotation. We also scrub lists against bounce and unsubscribe data. Deliverability monitoring is part of every deployment.
What if a prospect replies — does the AI respond?
We offer two modes: auto-pause (reply detected → sequence pauses, CRM task created for SDR to take over) or AI-assisted reply (AI drafts a response for SDR review and approval before sending). Most clients start with auto-pause and graduate to AI-assisted replies.
Is this compliant with GDPR, CAN-SPAM, and other email regulations?
Yes. We implement unsubscribe handling, sender identification, physical address in footer, and consent documentation for all regulated markets. B2B prospecting has specific legal pathways (legitimate interest under GDPR) that we configure correctly from the start.

Ready to get started?

Tell us about your situation and we'll respond with a tailored assessment within one business day.

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